After successful cooperation with the Black Sea Arena in 2023, Live Nation enters the Georgian market. Cooperation with the leading company of the entertainment industry will give the country the opportunity to organize events of modern standards and make available to Georgia such demanding artists, whose visit to our country was previously unthinkable. Georgia is the first and only country in the region, which will become the host of the events held under the auspices of Live Nation, thereby additionally attracting tourists interested in the entertainment industry from both the region and other nearby countries.
The first year of cooperation between the Black Sea Arena and Live Nation turned out to be quite fruitful: two completely sold-out stadiums in the space of a month, up to 30,000 tickets sold in 7 hours and a double-sold charter from a neighboring country are an incomplete list of precedents set during the first season of Starring Georgia.
Live Nation is a world entertainment industry magnate that operates in 40 countries, and Georgia has become the 41st partner country. Live Nation organizes around 45,000 concerts and more than 100 festivals worldwide each year. Among them are the world's biggest festivals Mad Cool and Lollapalooza. Live Nation acquires the rights to artists for years to organize their world tours and concerts. These artists are as follows: Madonna, Jay-Z, Coldplay, The Weeknd and other artists most in demand in the Georgian market. It should be noted that Live Nation cooperates with such organizations as: Netflix, UFC. It also owns the world's largest ticket sales platform, Ticketmaster, which sells 7 tickets per second worldwide.
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One US dollar trades at GEL 2.8834
24/01/2025
