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In 2022, the volume of the global trade in fruits and nuts, which has been growing steadily every year for many years, has fallen for the first time, according to the EastFruit analytics group. We looked at the reasons for this extraordinary event and its potential impact on the countries of Eastern Europe and Central Asia.
It is interesting to note that out of the Top-25 countries, only 6 countries showed an increase in exports or less than a quarter of the countries. And this speaks of grave problems in this industry or in consumption.
If we look at who exactly increased exports and who reduced them, the answer to the question about the causes of the fruit trade crisis becomes more obvious. Exports of fruits and nuts were increased by Chile, Peru, Costa Rica, Egypt, Morocco, and Guatemala – countries that took advantage of the possibility of off-season deliveries, combined with such an important element of the horticultural business as cheap labor. But all the EU countries, without exception, as well as the USA, that is, countries with the highest income levels and high labor costs, have significantly reduced their exports of fruits and nuts.
Georgia reduced its export earnings by 6% or $13 million. The main decrease was in the main export category for Georgia – hazelnuts. Georgia’s export earnings from mandarins, apples, and persimmons also decreased. On the other hand, it was possible to increase export volumes in such export categories as blueberries, peaches, pomegranates, plums, dried fruits, lemons, almonds, and even table grapes.
As we can see from the FAO Food Price Index, food basket prices continue to decline for many months in a row and are approaching 2021 levels.
At the same time, in order to revive demand, the world needs to revive the growth indicators of the global economy. However, so far there are no signs of the resumption of global economic growth.
On the other hand, the countries of the region still have an advantage in labor costs, which is very important for success in the fruit market. And here, provided that investments are made in improving the quality of products, the global trade crisis can open up new opportunities for countries such as Uzbekistan, Moldova, Georgia, Tajikistan, and Ukraine. After all, importers from developed and wealthy countries are looking for opportunities to revive demand for fruits and nuts, at least by lowering prices for high-quality products. And it is this category of fruit exports that can become the most important point of growth for the countries of the region.
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One US dollar trades at GEL 2.7118
18/07/2025