The National Tourism Administration of Georgia has been presented at one of the world's most influential tourism exhibitions, the IFTM Top Resa 2024, in Paris, France.

10 private companies, the Department of Tourism and Resorts of Adjara and the Imereti Destination Management Organization are participating in the IFTM Top Resa exhibition together with the National Tourism Administration.

"The National Tourism Administration has been participating in the international exhibition Top Resa for many years. We have been represented together with the private sector, and I think that it is very important to make the administration and the private sector be involved in this platform, which helps attract more tourists from Europe, including France, to Georgia", - the Head of Brand Development Division of the National Tourism Administration Ana Kekelia said. 

The National Tourism Administration, together with the Embassy of Georgia in France, is organizing a Georgian wine tasting for the guests of the IFTM Top Resa at the French International Tourist Exhibition. The visitors to the exhibition will be introduced to Georgia's tourist products and various destinations.

Within the framework of the exhibition, the National Tourism Administration is holding the meetings with the international tourism companies and media organizations for the purpose of cooperation. Representatives of the Georgian private sector hold B2B meetings with the future partners in order to create tourist packages.

170 countries of the world are represented at the IFTM Top Resa tourist exhibition, and 1400 companies are participating in the exhibition. The Paris exhibition is being visited by more than 30 thousand tourism professionals.