30/06/2022
12:29
Economic
“A Georgian leather accessories manufacturer company Gepherrini will soon start selling its products in the Chinese market,” - "Enterprise Georgia" reports.
The products made in Georgia will be sold on the online platform Tmall, which occupies one of the leading positions in terms of sales in China.
Organized and supported by "Enterprise Georgia" Agency, the company participated in the China International Import Expo twice - in 2018 and 2019. At the exhibition in 2019 Gepherrini signed a partnership agreement with one of the largest Chinese platforms.
In 2020, everything was ready for the sale of the Georgian leather products in the Chinese market, but the pandemic changed the plans, due to which Gepherrini products are expected to be sold for the first time on July 15, 2022.
It is noteworthy that $ 60,000 has already been invested in marketing and image video clips. In addition, a five-year franchise agreement has been signed with the Chinese platform Tmall.com, which will promote the brand throughout Asia.
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