The Georgian National Tourism Administration welcomed a film crew from EBS Korea, South Korea's top-rated educational broadcasting channel, to explore Georgia's tourism potential. The media tour, organized in collaboration with the Georgian Embassy in South Korea, took the journalists and cameramen to various destinations, including Tbilisi, Mtskheta, Telavi, Sighnaghi, Dedoplistskaro, Stepantsminda, Tsalka, Lake Parvani, Vardzia, Akhaltsikhe, Goderdzi mountain resort, Latal, Mestia, and Ushguli.

The crew is preparing a documentary highlighting Georgia’s adventure tourism, mountain resorts, culture, gastronomy, and wine. EBS Korea, which has millions of viewers online and on television, aims to promote Georgia as a top tourist destination and attract high-spending visitors from South Korea.