“Millions of viewers from about 195 countries will see the video, produced in 30 languages and as part of the Department's TV campaign,” - Adjara Tourism Department reported.

DW first highlighted the regional capital Batumi in 2018.

The Tourism Department has been organising press tours hosting media professionals from various countries to promote the region. It said last year about 500 journalists, bloggers and representatives from tourism agencies visited Adjara as part of the promotional campaigns.