
The Deputy Minister of Economy and Sustainable Development of Georgia Mariam Kvrivishvili met with the representatives of m&i Forum, the association of the largest forums of the business tourism industry, who are paying a visit to Georgia at the invitation of the Convention and Exhibition Bureau of the Georgian National Tourism Administration.
The meeting was also attended by the Head of the National Tourism Administration of Georgia Medea Janiashvili and the Head of the Convention and Exhibition Bureau Levan Japaridze.
It was noted at the meeting that the process of restoration of the tourism industry in Georgia is proceeding rapidly. Despite this, the government, in cooperation with the tourism industry, is actively working both to enter the new potential markets and offer the new tourism products to them. In this regard, the development of business tourism is one of the priorities.
Attention was focused on the possibility of holding the annual meeting of m&i Forum in 2023 in Georgia.
"Business tourism is one of the important components of our tourism industry, which ensures the influx of tourists with the highest purchasing power in our country. That is why we are negotiating with the organizers of m&i Forum, the world's most influential business tourism forums in order to make Georgia the host country of their annual meeting in 2023. This is important for our country, because Georgia is visited by up to 100 influential event organizers, who will meet with the local private sector and get acquainted with our tourism infrastructure. As a result, we expect that our country will host a number of international level events, which, in turn, will have a positive impact on the promotion of Georgia and the strengthening of the economy", - the Deputy Minister said after the meeting.
The representatives of m&i Forum have already got acquainted with the business tourism potential of Georgia. According to their assessment, the country has a great potential to successfully host high-level international forums and conferences.
As part of the visit, m&i Forum representatives visited exhibition spaces and hotels in Tbilisi. After that, m&i Forum will assess how much prepared Georgia is to host large-scale events.
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One US dollar trades at GEL 2.7174
10/07/2025