The National Tourism Administration of Georgia hosted influencers and journalists from Austria. Christian Stadler, a journalist from the popular skiing publication downdays.eu, popular skier and influencer Tao Kreibich, as well as photographers, videographers and influencers Clemens Bartl, Gabriel Kosher and Sti Goreng visited Georgia as part of the press tour. Within the framework of the tour, the influencers traveled to Svaneti, got acquainted with the ski tourism infrastructure, visited Mestia and Ushguli and skied down from Tetnuldi and Ushba - two most prominent mountains of the region.

The Administration said the influencers would share videos, stories and posts about their experiences on social media, in addition to an article on downdays.eu about their trip.